Attending a Trade Show? Go Prepared!

by | Mar 11, 2014 | Business Tips, Marketing Tips | 0 comments

U-Haul Self-Storage Affiliate Network Trade Show Booth

With trade show season gearing up, it’s important to make sure you get the most out of each show. Here’s a list of six things the U-Haul Self-Storage Affiliate team does to ensure a successful¬†tradeshow.

Create a Plan

Do you know what you are hoping to gain from the Conference and Trade Show? Write down a list of topics you are interested in learning more about and then review the schedule. Plan a schedule that ensures you attend the events you’ll gain the most from.

Research Ahead of Time

Is there a vendor or exhibit you are particularly interested in? Look through the exhibitors and list whom you need to visit based on your individual business needs.


Prepare Questions

When talking in person with someone, it is easy to get off topic or carried away. Don’t regret later not asking the right questions. Create your questions/concerns/objections ahead of time and write them down. Bring them with you and then ask them. Easy as 1-2-3.

Be Fully Present

Take care of your affairs at home ahead of time. Answering phone calls, texting and e-mailing distracts you. You can’t fully absorb the information you are being presented if you are constantly plugged in.


Introduce yourself to new people and make connections. Bring business cards and pass them out. Don’t forget to collect business cards too.e professional. We might not all like it, but a first impression is primarily made up by how you look and act. Wear something that is appropriate and professional.

Be Professional

We might not all like it, but a first impression is primarily made up by how you look and act. Dress and act professionally.

Being prepared for a tradeshow ensures that you get the most out of the time and money spent to attend. Use these six tips to step up your tradeshow game!