self-storage insider

A Blog by the U-Haul Self-Storage Affiliate Network

4 Reasons to Use a Mobile Billboard to Advertise your Self-Storage Facility

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When it comes to owning a business, one of the most important things to focus on is getting your name out there. Several forms of advertising such as signs, static billboards, and printed ads are very common. Unfortunately, these mediums haven’t always proved to be the most efficient for advertising. The U-Haul Self-Storage Affiliate Network provides independent self-storage owners with tools to grow their business through a storage network.  Affiliates that are already part of the program can give their self-storage facility greater visibility with a mobile billboard through the Storage Affiliate Advertising Van (SAAV)—a medium that offers you big benefits for a small price!

Advertising with a Mobile Billboard—it simply gains more attention!

Did you know that messages on mobile billboards resonate with the human brain stronger than typical advertising? With a Storage Affiliate Advertising Van, you decide where to advertise your business and it can venture beyond your property! Park your advertising van in high traffic areas to get more attention. Great places to do so include local community events, charity events, or even farmer’s markets! The possibilities are endless.

Check these mobile billboard advertising research statistics:

  • Go with your audience’s preference:
    96% of respondents say mobile billboard advertising is more effective than traditional outdoor advertising. *
  • Imagine the impact your business could have in a month!
    Individual vehicle advertising generates between 30,000 and 70,000 daily vehicle impressions. *
  • Growing audience for your business:
    Americans report spending an average of 15 hours/week in a car, either as a driver or passenger, and perceive traffic getting worse. Commute times, from the recent Census, have increased from 14% from 1990 to 2000. *
  • Make potential customers aware of your self-storage facility before they even need it!
    95% of people who read the mobile billboard recall what they read. *
  • Our art team works with you to design appealing artwork for your van:
    91% of target audiences notice both graphics and text. *
  • Gain double the attention for a fraction of the cost:
    Mobile billboards are viewed by 95% of the people that drive by them and are read by 85% of them. Almost twice the attention that static billboards receive. *

An Advertising Van is more affordable than other mediums 

There are many choices where to put your hard-earned advertising cash to create a strong return on investment. Unfortunately, the reality is that in order to obtain the attention you seek, you will have to spend thousands of dollars on advertising. On the contrary, as a U-Haul Self-Storage Affiliate, you can rent your Storage Affiliate Advertising Van to your self-storage customers and generate impressions on the road or by simply standing at any location; this means generating impressions while generating money. By renting the van, you can cover the low monthly minimum requirement, meaning you could obtain this visibility completely free of charge!

Earn a commission with no investment

Affiliates, after meeting the monthly minimum requirement fee to offset the annual graphic fee, you will earn a commission of 15% on every Storage Affiliate Advertising Van In-Town rental. Advertise the smart way; get paid while providing your business with effective billboard advertisement.

Use the U-Haul Brand to Build your Business

In addition to gaining the benefits mentioned above, you are also taking advantage of the power that comes with the highly recognizable and trustworthy U-Haul brand. By being at the top of the moving and storage industry for decades, we have gained the trust of our customers—customers that could potentially become yours with the visibility that the Affiliate program and the Storage Affiliate Advertising Van provide your business. All businesses want to grow their income and there is no better way to do this than with brand recognition.

 

Self-storage owners, keep and increase your number of customers by providing them with everything they will need on moving day. The Affiliate program allows you to do this at an affordable cost! If you are already an Affiliate, further expand your business by taking full advantage of the program by obtaining the benefits with mobile billboard advertising.  Stay ahead of the competition and get more visibility with the Storage Affiliate Advertising Van!

* Outdoor Advertising Magazine, Outdoor Advertising Association of America, Inc., Arbitron National In-Car Study, 2003, American Trucking Association and 3M.

Mobile Advertising gives you the flexibility of being seen everywhere and anywhere. Sign-up to start expanding your self-storage business with a Storage Affiliate Advertising Van!